What are cookies and pixels?
Cookies are small pieces of text used to store information on web browsers. Cookies are used to store and receive identifiers and other information on computers, phones, and other devices. A cookie file is stored in your browser and allows the website/application or a third-party to recognize you and make your next visit easier and the website/application more useful to you. Cookies allow IVL to serve you better and more efficiently, and to personalize your experience on our site.
A pixel is a small amount of code on a web page or in an email notification. As many services do, we use pixels to learn whether you’ve interacted with certain web or email content. This helps us measure and improve our services and personalize your experience.
What are cookies used for?
We may use any of the following categories of cookies on the Websites/applications as detailed below.
Each cookie falls within one of the four following categories:
In addition, IVL uses web beacons, or tracking pixels to count visitor numbers and performance cookies to track how many individual users access this website/applications and how often. This information is used for statistical purposes only and it is not IVL’s intention to use such information to personally identify any user. However, if you have registered and signed into this website/applications, IVL may combine this information with information from its web analytic services and cookies to analyse how you use this website/applications in more detail.
How cookies are used:
What third-party cookies does IVL use?
We use trusted partners to help us service advertising, who may place cookies on your device. We also pull through content from social networks into our own pages, such as embedded Facebook feeds. The social networks, such as Facebook, Google, etc. may themselves also put cookies on your machine. If a user logs into Facebook, Twitter or Google+ via our website/applications, they will leave a cookie on the users' device. This is the same process as if the user logs into these social networks directly.
We also use Google Analytics and similar solutions on our Services to help us analyse how our Services are used. It uses performance cookies to track customer’s interactions. For example, by using cookies, Google can tell us which pages our users view, which are most popular, what time of day our websites/applications are visited, whether visitors have been to our websites before, what website referred the visitor to our websites/applications, and other similar information. All of this information is anonymized.
We suggest that you should check the respective privacy policies for these external services to help you understand what data these organisations hold about you and how they process it.
Most browsers allow you to control cookies through their settings preferences. However, if you choose to turn off these cookies you will still see advertising on the internet but it may not be tailored to your interests. It does not mean that you won't be served any advertisements whilst you are online. Whilst we have mentioned most of the third parties involved in using targeting or advertising cookies in the preceding section (refer section d), the list is not exhaustive and is subject to change. Therefore, even if you choose to turn off all the third party cookies listed in section (refer section d), you may still receive some tailored advertisements and recommendations.
There are a number of ways you can manage what cookies are set on your devices. Essential cookies, however, cannot be disabled. If you do not allow certain cookies to be installed, the website/application may not be accessible to you and/or the performance, features, or services may be compromised.
You can also manage this type of cookie in the privacy settings on the web browser you are using. Please note that if you use your browser settings to block all cookies you may not be able to access parts of our or others' websites. Please see below for more information.
Changing your Cookie Settings: The browser settings for changing your cookies settings are usually found in the 'options' or 'preferences' menu of your internet browser. In order to understand these settings, the following links may be helpful.